Intent Engine
Know What Your Customer Will Do. Before They Do It
AI that predicts checkout intent, detects fraud patterns, and optimizes the payment experience in real-time
Real-time Intent Prediction
Intent Engine analyzing…
Prediction
Will Complete78%
Will Abandon15%
Will Use COD5%
Fraud Risk2%
Action taken
→Show Apple Pay first (iOS user)
→Pre-select mada (SA customer)
→Skip 3D Secure (risk score: 8)
→Enable 1-click checkout (returning user)
What the Intent Engine Reads
Behavioral Signals
▸Time on checkout page
▸Mouse movement patterns
▸Form fill speed
▸Hesitation on CVV field
▸Tab switching
▸Scroll behavior
▸Copy-paste detection
▸Cart modification count
▸Back button attempts
Contextual Signals
▸Time of day
▸Day of week
▸Device type
▸Browser
▸Country
▸Connection speed
▸Screen size
▸Referral source
▸Session depth
Historical Signals
▸Past purchase history
▸Avg time to complete
▸Preferred payment method
▸Abandonment history
▸Chargeback history
▸Customer lifetime value
▸Return / refund rate
Risk Signals
▸IP reputation
▸Email age
▸Device fingerprint
▸Velocity checks
▸BIN country match
▸Address verification
▸Proxy / VPN detection
Smart Actions
IF intent =Will Complete
›Simplify checkout (fewer steps)
›Skip unnecessary 3D Secure
›Pre-select preferred payment method
›Show 1-click checkout
IF intent =Will Abandon
›Show exit-intent popup with incentive
›Offer alternative payment methods
›Save cart and send recovery email
›Reduce friction (guest checkout)
IF intent =Will Use COD
›Show COD with a deposit option
›Offer card payment with 5% discount
›Show trust badges and guarantees
›Enable partial prepayment
IF intent =Fraud Risk
›Enforce 3D Secure
›Add CAPTCHA
›Request additional verification
›Block if risk score > 90
Intent Engine Performance
· Last 30 Days0.0%
Prediction accuracy
0
Checkout optimizations
0 (14.9%)
Abandonment prevented
0 · $45.2K
Fraud blocked
+$0
Revenue impact
Conversion RateImprovement +39%
Before Intent Engine2.8%
After Intent Engine3.9%